DESCENTE BLANC Sapporo Store

We designed a DESCENTE BLANC shop-in-shop at Stellar Place, a shopping mall in Sapporo. While it is the smallest among all the DESCENTE BLANC stores, we took advantage of its relatively wide storefront to display the merchandize effectively by installing a vertically movable hanger bar system perpendicular to the storefront.

A stockroom and a fitting room are located in one of the remaining spaces, concealed behind the curtains inspired by construction site gates made of tarpaulin and steel frames.

A cash register counter is placed at the other remaining space along with a vertically movable store sign, the first of its kind used at the DESCENTE BLANC stores.

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